Since its inception in 1986, the Business Research
Group (BRG) has provided consultation and research services
for many of America's largest corporations and organizations,
encompassing both quantitative and qualitative methodologies.
BRG specializes in full-service, customized traditional
and non-traditional qualitative research.
BRG also conducts extensive quantitative services,
in particular when integrated with qualitative research.
BRG provides research, consulting and related services
to a broad spectrum of clients across many industries
including, but not limited to, health care, financial
services, automotive, retail, training and home entertainment
companies, advertising, marketing, public relations
and communications agencies, as well as public sector
and non-profit organizations.
Much of our research is among special populations
such as business executives, medical professionals,
minorities, women, youth, boomers and seniors. We
also conduct employee research.
To enhance the use of research in decision-making,
and to promote creativity and team building, BRG also
develops and facilitates a variety of group processes.
The company is entirely female owned.